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Insights Association and Full Circle Research Help Expand MRII Diversity Award Package

The Market Research Institute International (MRII) announced today that its MRII Diversity Award will now include registration for Insights Association’s Corporate Researchers Conference (CRC), as well as a travel and lodging stipend for awardees to attend the event. These increased benefits were made possible through support of the Insights Association and an increased sponsorship from Full Circle Research.

“Our initial offering included the cost of a Principles Express course, presented by MRII and University of Georgia,” said Ed Keller, MRII Executive Director. “While exciting on its own, adding attendance to CRC—one of the leading insights events of the year—marries our online learning experience with the benefits of in-person educational and networking opportunities. This pairing can have a significant impact on our awardees’ professional trajectories, and, in turn, our industry as a whole.”

Insights Association CEO, Melanie Courtright added, “Increasing opportunities for DEI is critical to the insights industry’s growth and stability, and a top priority for our entire organization. We did not hesitate to offer our support when MRII asked, and applaud its innovative solutions to diversifying our talent pool.” 

CRC, being held this year on November 1-3 in Chicago, draws hundreds of leaders and research practitioners from research agencies and brands large and small across all industry verticals, as well as nonprofits. This year’s conference theme is Driving Growth in Turbulent Times, and will highlight insights’ essential role in supporting organizations through turbulence—be it economic, geopolitical, environmental or social—to maintain and ignite growth. At this event, MRII Diversity Award recipients will learn from and connect with our industry’s most respected innovators and decision-makers, while serving as ambassadors and inspiration for future MRII Diversity Award applicants.

“MRII’s Diversity Award exists to remove barriers to excelling in the market research industry,” said Adam Weinstein, Co-CEO at Full Circle Research. “When Insights Association generously offered CRC registration for recipients, we realized that travel and lodging costs could preclude attendance. It is our hope that our increase in sponsorship encourages winners to take advantage of this incredible opportunity for personal and professional growth.”

Nominations are now being accepted for MRII’s Fall 2023 Diversity Awards program. Applications close October 31, 2023. To apply, click here

About the MRII Diversity Award

In 2022, the Market Research Institute International (MRII) created the MRII Diversity Award as part of its commitment to educating market researchers and insights professionals, providing equal access to educational opportunities and supporting efforts to combat racism, discrimination, inequality, and injustice. The MRII Diversity Award is awarded twice per year, and is open to United States residents who come from under-represented groups and want to enhance their market research insights skills. Read about Fall 2022 recipient, Ava Wells-Quantrell,here. Read about Spring 2023 recipient, Brae L. Fletcher here.

About The Market Research Institute International (MRII)

The Market Research Institute International (MRII) is a nonprofit institute affiliated with the University of Georgia Center for Continuing Education devoted to fulfilling the continuing educational needs of people worldwide in the marketing research profession. The organization is committed to advancing the understanding, practice, and consumption of market research, insights, and data science through market-leading education developed and delivered through online courses. MRII courses are written by subject matter experts from across the research industry, continually updated, and designed to meet the certification requirements of major national and international professional and industry associations. To learn more, visit

About The Insights Association
The Insights Association protects and creates demand for the evolving insights and analytics profession by promoting the indisputable role of insights in driving business impact. The Insights Association represents companies and individuals throughout the entirety of the insights ecosystem. To learn more, visit

About Full Circle Research
Named the 2021 Panel Company of the Year by The Marketing Research and Insight Excellence Awards (powered by Quirk’s), certified to ISO since 2014, GDPR-compliant and co-founder of the global ISO awareness campaign #QualityForAll, Full Circle leads the industry in online sample quality. The company’s award-winning survey experience HoNoR® (Holistic Next-Level Research) marries advanced tech, flexible community strategies and industry-leading quality controls to deliver immediate access to proven-purest data, whether via its vibrant panel of millions or InstaConnect®, its premium programmatic solution that captures hardest-to-reach audiences. A staple on Inc. 5000’s Fastest-Growing Companies (2017-2023) and one of the highest-scoring businesses on Inc.’s 2022 Best Workplaces list, Full Circle’s foresight and agility are a direct result of a uniquely consultative approach delivered by diverse industry veterans.

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