Our secret to pure sample is an industry-leading multi-pronged approach—the fastest, most effective path to higher-quality insights for you.
Survey Roundtable is built through traditional, vetted, top-tier sources (exclusive content-driven publishers, social networking sites, real-time intercept sampling) that contractually agree to adhere to our ISO 20252 certification standards.
HoNoR combines Relevant ID’s real-time digital fingerprinting, our proprietary attention algorithm, validation from Verity, and CleanID’s ability to uncover bots and survey farms to deliver the lowest fraud rate in the industry.
Our registration path collects 25 demographic and psychographic data points, then funnels panelists into 12 deeper B2B and consumer profiling efforts, exposing a greater understanding of our members’ preferences.
Continual, automatic updating of panelist info, as well as active member participation, explains our success with niche builds—even for hard-to-reach audiences.
An exceptional, truly consultative client experience is a direct result of the strategic decision to hire only experienced researchers and professionals to run your project from start to finish. Every team member has at least 10 years in the industry. More than half have more than 15. Our founders, collectively more than 60!
“In the mid-80s, my mother founded (and still owns) one of the DC area’s first focus group facilities. I owe my commitment to diversity, equity and inclusion to her,” says Co-CEO Adam Weinstein.
Co-CEO Nate Lynch shares his focus. So how is our team making a difference?