Just Released! SmartPoll’s First Poll of the Year Reveals 8 Out of 10 Registered Voters “Certain” or “Likely” To Vote in Battleground States Read More
Not all voter data providers are created equal. Full Circle’s SmartPoll™ turns campaigns around quickly, without compromising the quality of the data collected. What makes SmartPoll unique?
Proprietary Polling Technology
The core of SmartPoll is our proprietary polling experience, HoNoR®, which integrates internal advanced technology and state-of-the art quality controls with leading third-party platforms to ensure high-quality data, every time. (Thanks to HoNoR, Full Circle was named the 2021 Panel Company of the Year.)
Custom Targeting Strategies
A proven blend of polling tactics result in accurate, cost- and time-effective campaigns:
- PII matching automatically matches our participants’ information to voter databases, allowing for a deeper drive into constituent behavior.
- Voter file integrations leverage our clients’ CRM and voter files to target programmatically.
- CTV/OTV, display and mobile execution, whether we’re with you from the start or bought in to fill gaps.
- Census-balanced-by-start stratification plans for increased accuracy. Unlike others, we always use the newest estimates on Census.org.
- Internal social network capabilities reach targeted groups in larger numbers than other providers can or will provide, including African Americans, Latinx, persuadables, independents, non-strong partisans, swing-state voters and more.
First-Class Customer Service
SmartPoll campaigns are completed on demand, any day of the week, and launch within 24 hours—daily reporting allows for real-time decision-making. What’s more, Full Circle leads the industry in providing a uniquely responsive, proactive and transparent client experience, thanks to a team built entirely of industry veterans.